A Message from Mark
At Nike, we serve athletes … billions of them. We have a
unique opportunity: to elevate human potential on a global scale. We inspire people
everywhere to do more, to be healthy and to celebrate the power of sport.
Realizing this opportunity requires us to unleash our
teams to perform at our fullest. This means strengthening the foundation of how we work.
Each one of us shapes Nike’s culture through our words and actions. We all have a role
in building a diverse and inclusive culture that promotes a commitment to each other – a
culture where every employee can show up as their authentic self and do their best work.
That effort starts with the Maxims. Our Maxims serve as
our guiding principles – giving us a sense of focus and energy, defining our
responsibilities to ourselves and to the athletes we serve.
If our Maxims serve as our compass, then our Code of
Conduct is our road map.
The Code of Conduct is, at the most basic level, an
explanation of the conduct we expect Nike employees to follow to comply with laws and
ethical practices. Adhering to the Code of Conduct is vital for Nike’s success and it
applies to everyone, at every level. Making good choices builds trust within our team
and with our consumers and business partners.
But the Code is about more than compliance and ethics. By
agreeing to this vision as a team, we embrace the belief that our choices and actions
define who we are and how we work.
I am proud to introduce this refreshed edition of Nike’s
Code of Conduct. The principles they reflect are timeless, but the content has been
revisited and enhanced to make it easier to follow and more relevant to our jobs today –
and tomorrow. It is written to be deeply read, and to spark your thinking.
Our Code of Conduct goes beyond business guidelines. It’s
a unifying idea that we can all act on, together.
Cheers,
Mark
Approved by the Board of Directors in November 2025.
Inside the Lines Nike Code of Conduct